OOOZAdesign is based in the Arctic Circle, Finland. Designer Minna Kovero lives and works in Rovaniemi. She has a shared studio in Valtakatu 24 above Arctic Design Shop.

Oza is a Karelian word meaning luck. OOOZA refers to organic ornamental oza ~ rooted flow; luck vibes that come from connection to nature. OOOZA designs combine the Finno-Ugrian mindscapes and ornamentation with the northern landscapes and organic elements.

OOOZAdesign Jewellery is made of Finnish birch plywood. Designs are lasercut from wood and then coloured by Minna. Colours are an important part of jewellery pieces and they refer to natural colourscapes of Lapland. In some pieces colour tones are enhanced by glass beads and colourfull niobium parts. Earring hooks are of hypoallergenic materials (titanium and niobium) and necklaces have reindeer leather cords.